How to Attract Renters Using Smart Tech


Real Estate News

How to Attract Renters Using Smart Tech


Written By: Alex Haslam
Tuesday, October 30, 2018

If you own or manage a rental property, you probably know how hard finding the perfect tenants can be. Attracting the right people to your space is key, and smart tech can help you grab their interest and show yourself to be a prepared and mindful landlord.

Make your space feel modern and updated

Fully updating older rentals is expensive and time-consuming, and it may not be a possibility for you based on your personal budget and time constraints. However, many prospective renters want to see a space that is updated and fresh, even if the building itself is a little older. One way to bring a modern edge to your space is adding in a dose of smart tech with a few well-integrated items.

Smart lightbulbs allow users to adjust lighting conditions to their own preferences. Some come with customizable colors, while others can be dimmed and have their light warmth fine-tuned using a mobile app. There are even smart bulbs which can be voice-controlled. Showing these features to prospective renters can be an impressive touch.

You can also show off things like smart thermostats, which allow for remote control and scheduling, and smart switches, which can help add even more control to existing devices and lights. Plugging items like lamps into smart outlets adds some smarts to even the most mundane appliances, and will create a cutting-edge feel in even a dated home. Best of all, these can save both you and your renters money over time.

Help prospective renters see the possibilities

Especially in short-term rental situations, it can be hard for prospective tenants to picture their lives in a rental space. As a property owner, you can use smart tech to help them get a clearer view of how personalized their stay in your space can be.

Smart speakers with virtual assistants bring some intelligence and control into a space in one compact package. Renters can voice-control other smart tech using the smart speaker as a hub, and they can ask for music, weather, search results, shopping, games, and a whole lot more. These virtual assistants, such as Alexa and Google Assistant, can help renters feel more at-home and control more of the space.

Create a secure environment

When moving to a new place, many renters may feel some anxiety about unfamiliar living situations and neighborhoods. Using tech like smart smoke alarms, leak sensors, and home security systems, you can create an environment that keeps you and the renters in the loop about any potential threats and get ahead of potential dangers with remote warnings. Itrsquo;s important for potential renters to feel secure, and you can provide that by showing yoursquo;ve put time and effort into creating a safe place for your tenants.

The key to using smart tech to attract renters is to make sure yoursquo;re in-tune with potential tenantsrsquo; needs. Making a space feel up-to-dated, personal, and safe will attract high-quality renters to your property, and can be the beginning of a strong rental >

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